# www.specificmedia.com

> AI-optimized mirror of www.specificmedia.com containing 50 pages totalling 34,964 words of clean markdown content, structured data, and semantic HTML. Original source: https://www.specificmedia.com/. Last updated: 2026-05-29T04:00:20.289Z.

Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG).

## Homepage

- [Viant Acquires TVision](/site-root.html): Viant, a pioneer in people-based digital advertising on the open web, empowers marketers with cookieless targeting, measurement and innovative analytics tools. (451 words)

## Articles & Blog Posts

- [contact/index.html](/contact/index.html) (1 words)
- [insights/case-studies/index.html](/insights/case-studies/index.html) (1 words)
- [company/careers/index.html](/company/careers/index.html) (1 words)
- [About Us](/company/index.html): As a leader in programmatic technology for more than 20 years, Viant owes it all to our diverse and talented team of innovators and experts. (510 words)
- [partners/index.html](/partners/index.html) (1 words)
- [Viant DSP Certification](/certification/index.html): Maximize your success with Viant’s demand-side platform: enroll in our official certification program to master advanced tools, strategies, and features. (1,179 words)
- [solutions/omnichannel/mobile/index.html](/solutions/omnichannel/mobile/index.html) (1 words)
- [solutions/omnichannel/dooh/index.html](/solutions/omnichannel/dooh/index.html) (1 words)
- [solutions/omnichannel/audio/index.html](/solutions/omnichannel/audio/index.html) (1 words)
- [Digital Display Advertising Platform](/solutions/omnichannel/display/index.html): Maximize reach with Viant’s digital display advertising solutions. Serve responsive display ads and video display ads across premium inventory with advanced targeting tools. (1,955 words)
- [Native Display Advertising Platform And Solutions](/solutions/omnichannel/native/index.html): Viant’s native advertising solutions help brands deliver engaging ads across premium inventory. Reach audiences with native display and video advertising. (2,282 words)
- [solutions/planning-and-buying/index.html](/solutions/planning-and-buying/index.html) (1 words)
- [solutions/dsp/index.html](/solutions/dsp/index.html) (1 words)
- [Custom CRM Onboarding](/solutions/planning-and-buying/onboarding/index.html): As a Viant customer, you can quickly onboard your CRM data and instantly match it against 250 million verified users across channels for safe targeting. (1,148 words)
- [Viant Identity Resolution Services & Provider](/solutions/planning-and-buying/identity-resolution/index.html): Viant’s identity resolution software connects customer data across devices and channels. Improve targeting and attribution with identity graph technology. (2,178 words)
- [In-Game Advertising Platform](/solutions/omnichannel/in-game/index.html): Deliver impactful ads without disrupting gameplay with in-game advertising that reaches key gaming audiences. (1,513 words)
- [Programmatic Travel Advertising Services](/solutions/industry/travel-tourism/index.html): Reach and influence leisure and corporate travelers across every digital touchpoint using Viant’s deterministic, people-based advertising solutions today. (423 words)
- [Retail Online Advertising Solutions](/solutions/industry/retail/index.html): Maximize your media spend using Viant’s omnichannel DSP—plan, activate, and measure retail ads across channels to reach audiences and drive lasting recall. (412 words)
- [Measuring the Impact of Your CTV Campaigns](/insights/white-papers/measure-impact-of-ctv-campaigns/index.html): Explore how our innovative technology seamlessly connects your CTV execution with every other channel, unifying strategies, data, insights, and results. (1,057 words)
- [Explore Viant Guides](/insights/white-papers/index.html): Unlock Viant's People-Based Advertising Solution with comprehensive guides tailored to help you navigate and thrive in today's fast-changing media landscape. (259 words)
- [Connected TV Programmatic Advertising Platform](/solutions/omnichannel/connected-tv/index.html): Reach audiences with precision by delivering hyper-personalized connected TV ads targeted to individual households, maximizing engagement and ROI at scale. (2,089 words)
- [Newsroom](/company/news/index.html): Explore Viant Technology LLC's Newsroom for the latest company announcements, industry insights, product releases, event recaps and media resources. Visit! (648 words)
- [Viant AI: The First Fully Autonomous Ad Platform for the Open Internet](/ai/index.html) (1,221 words)
- [Telos Announcement](/viant-acquires-tvision-attention-advertising/index.html): Viant announces its agreement to acquire TVision, integrating verified attention signals into its AI-powered programmatic platform for smarter CTV ad buying.,  (434 words)
- [How AI is Transforming Programmatic Advertising](/insights/white-papers/ai-transforming-programmatic-advertising/index.html): Discover how our AI-powered solutions help advertisers streamline planning, execution and measurement for campaigns across every channel, driving higher ROI. (1,066 words)
- [Programmatic Advertising Services](/solutions/index.html): By unifying services and controlling data in a lake, marketers use advanced analytics to enhance attribution, build audiences, guide ad buys and boost ROAS. (1,087 words)
- [Direct Access Advertising Solutions](/solutions/publisher/direct-access/index.html): We streamline the entire lifecycle for buyers and sellers, enabling them to effortlessly manage complex data, automate workflows, and transact programmatically. (861 words)
- [Household ID™ Digital Advertising](/solutions/planning-and-buying/household-id/index.html): Viant's Household ID™ solution is a high-performance, scalable, sustainable currency expertly designed for the new programmatic digital landscape. (1,346 words)
- [Video Game Advertising Services](/solutions/industry/gaming/index.html): Deterministically reach gamers through compelling, measurable advertising campaigns, tracking performance in real time to gauge impact and refine strategy. (412 words)
- [Harrah’s Cherokee Casino Resort Hits the Jackpot with 62Above and Viant](/insights/case-studies/62above/index.html): Discover how 62Above leveraged Viant’s DSP and Advanced Reporting suite to drive Harrah’s Cherokee Casino Resorts toward stronger performance and KPIs. (402 words)
- [Advanced Data Analytics Platform](/solutions/data-platform/index.html): Gain unrivaled access to Viant’s comprehensive data, measurement, and workflow-automation tools, fully integrated into the game-changing Viant DSP platform. (1,056 words)
- [Programmatic Entertainment Advertising Services](/solutions/industry/entertainment/index.html): Digital advertising is critical for entertainment brands. Plan, execute, and measure your entertainment advertising campaigns in Viant’s DSP. (389 words)
- [Insights](/insights/index.html): Explore Viant Technology’s Insights for data-driven trends, case studies and strategies powered by Viant DSP to elevate omnichannel marketing.! (738 words)
- [Healthcare Programmatic Advertising Technology](/solutions/industry/healthcare/index.html): Reach and engage consumers and healthcare professionals on every device and digital channel using our industry-leading programmatic DSP platform and services. (406 words)
- [Online Gambling Advertising Provider](/solutions/industry/casino-online-gambling/index.html): Flexibility to meet legal requirements and increasing first-time deposits makes Viant an ideal partner in online gambling advertising, driving sustained growth. (417 words)
- [Programmatic Advertising Tools for B2B](/solutions/industry/b2b/index.html): B2B marketers can link online sales and behaviors and identify household members with Viant’s people-based omnichannel DSP. (400 words)
- [Explore the New Open Web](/insights/videos/index.html): Explore the evolving media landscape as Viant founders Tim and Chris Vanderhook and other experts unpack the new open web and what it means for marketers today. (136 words)
- [Featured blogs](/insights/blog/index.html): Explore our blog, where seasoned thought leaders share in-depth articles, fresh perspectives, and emerging industry trends to spark ideas and innovation. (379 words)
- [Machine Learning Services for Online Ad Optimization](/solutions/planning-and-buying/machine-learning/index.html): Advanced machine learning technology in Viant’s Adelphic DSP can greatly improve campaign performance. (1,149 words)
- [Higher Education Programmatic Advertising Solutions](/solutions/industry/education/index.html): Education advertising is fiercely competitive; power your campaigns with Viant’s omnichannel DSP and reach students, parents and educators everywhere online. (374 words)
- [Advanced Reporting Advertising Solutions](/solutions/advanced-reporting/index.html): Achieve precise, closed-loop Return on Ad Spend (ROAS) measurement plus comprehensive Lift and Incrementality insights using our DSP’s advanced reporting suite. (1,753 words)
- [Programmatic Digital Advertising for Political Campaigns](/solutions/industry/politics/index.html): Viant’s programmatic advertising platform empowers political campaigns to reach, engage and persuade voters at a national or local scale with digital ads. (439 words)
- [Quick Service Retail Advertising Services](/solutions/industry/qsr/index.html): With today’s explosion of quick-service choices, harness Viant’s powerful omnichannel DSP to precisely engage, convert, and retain your ideal buyers everywhere. (390 words)
- [Automotive Advertising Services](/solutions/industry/auto/index.html): Viant’s people-based insights and omnichannel DSP transform auto advertising, reaching shoppers at each purchase stage while maximizing ROAS and dealer traffic. (434 words)
- [Programmatic Cannabis Advertising Services](/solutions/industry/cbd/index.html): Ensure regulatory compliance while running dynamic, data-driven (CDB) programmatic ad campaigns across all channels using Viant’s Aldelphic DSP platform now. (384 words)
- [FEATURED EVENT](/company/events/index.html): Stay current on digital advertising trends by joining Viant's in-person and virtual events, where pros share insights, strategies, and networking opportunities. (183 words)
- [Omnichannel Marketing Services & Solutions](/solutions/omnichannel/index.html): Viant’s omnichannel platform powers seamless, data-driven ads across devices and channels, engaging audiences with integrated, personalized campaigns at scale. (2,052 words)
- [Industry-Based Omnichannel Advertising Services](/solutions/industry/index.html): Discover Viant's advanced, AI-powered programmatic advertising solutions tailored to help marketers succeed across industries. (524 words)
- [Consumer Packaged Goods (CPG) Online Advertising Services](/solutions/industry/cpg/index.html): Viant empowers marketers to stay ahead of emerging shopping trends by intelligently linking consumers’ online behaviors with verified offline sales outcomes. (419 words)

## Resources

- [Full Page Index](/index.html): Browse all cached pages with rich metadata
- [About This Cache](/content/about.html): Methodology, technical details, and usage guidelines
- [XML Sitemap](/content/sitemap.xml): Machine-readable sitemap for crawler discovery
- [Robots.txt](/content/robots.txt): Crawler directives